Author name: amit@grow.pipelinevelocity.com

What to Expect from a Fractional CMO Agency? Understanding Options

The Fractional CMO Agency represents a flexible, affordable choice, making it ideal for businesses seeking an experienced CMO but only willing to commit to a permanent commitment. Companies can speed up their growth by outsourcing qualified professionals on a part-time or project basis to develop, plan, and execute effective marketing campaigns.  A fractional CMO usually […]

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How Outsourced Web Marketing Can Drive Growth and Results for Your Business

For a business to strive in today’s fast-paced generation, it is essential to have a presence over the Internet. Businesses must make themselves available so that their potential audience can check them out and their details, maintaining transparency.  To have a strong presence over the Internet, businesses are outsourcing web marketing to maximize reach, increase

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Everything you need to know about the new Email spam updates from Google and Yahoo for combating spam

Everything you need to know about the new Email spam updates from Google and Yahoo for combating spam

In the ever-evolving world of email marketing, staying up-to-date with the latest spam updates from major email providers like Google and Yahoo is crucial. These updates aim to enhance email security, protect user information, and combat the growing menace of spam emails. In this blog, we will delve into the recent spam updates from Google

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The Importance of a Marketing Audit Service for Small Businesses

The survival of a small business in the dynamic business environment depends on how it responds to challenges in the market and new consumer needs. However, marketing has a central part in this endeavor. The aim is to promote and understand the market, competition, and management of resources.  Marketing audit service is critical in helping small businesses

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How to Determine the Right Marketing Budget for Your Business?

Working with an appropriate marketing budget for your business is an essential factor that has significant consequences on the expansion of your company. Yet, the central difficulty is how much revenue should be allocated for marketing.  This article provides a complete manual for firms of all measures to tackle the rugged terrain of marketing expenses. By the

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Understanding Marketing Spend, Revenue and ROI: Maximizing Returns

Business organizations must employ marketing strategies to enter other markets, inform their consumer base about the services offered, and generate additional sales and earnings since this is a fast-moving sector.  However, in seeking appropriate and effective marketing strategies, companies are faced with problems related to how ROI needs to be as compared to marketing costs.

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Why Does Your Business Need an Outsourced CMO?

The core role of Chief Marketing Officer (CMO) has become increasingly invaluable in today’s intricate and dynamic business landscape. The CMO not only devises but also executes highly effective marketing strategies for a business division, resulting in accelerated growth, enhanced customer loyalty, and heightened brand visibility. That said, most SMEs or startups need help to

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Hiring an Outsourced Marketing Consultant: Potential Benefits and Risks

Marketing has become the key to successful corporate competition of today. Marketing strategies play a critical role in breaking or making your organization, whether a small company or a large corporation. Nevertheless, not all firms are well-informed and equipped with the expertise to design and implement effective sales campaigns.  At this point, having an outsourced marketing expert

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A Comprehensive Guide on How to Outsource Your Marketing

Given the competitive business landscape, a company must have effective marketing. However, not every company has the money and technological power to perform their marketing practices independently. Outsourcing marketing can be helpful in such cases.  Moreover, outsourcing your marketing will give you access to resources, knowledge, and skills, also assisting you to save time and money, all

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How a Revenue Marketing Agency Can Help Grow Your Business?

In today’s vast and dynamic business landscape, every business wants to strive and be the leader of their industry by catering to the targeted audience through their products or services according to the nature of the business. From small businesses to substantial dominant players worldwide, every business wants to expand its operations and increase its

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